Earlier this month, Box, a provider of cloud-based solutions and storage, unveiled its plans to introduce its own web-based collaborative content management solution into the marketplace.
You’re thinking, so what? Didn’t Google beat them to the punch years ago with ‘Google Docs’?
Well, yes. And no.
Google Docs offers a solid and reliable tool, and we here at Ephox use it daily to share our MS Word docs, spreadsheets and PowerPoints. However, Box Notes promises to be much more.
While much of the goods is still under wraps (with a beta rollout now in the works and a general rollout slated for 2014), Box did reveal three key differentiators to Google Docs in its announcement:
- Likely to be its biggest draw is the fact that the overall design and intuitiveness of Box Notes far overpowers the sometimes clumsy attempts at navigating through a Microsoft Word-type interface in Google Docs, with its plethora of confusing buttons and tabs.
- You can add videos and images in addition to its real-time content management.
- Utilizing Box’s existing infrastructure, users have the peace-of-mind of knowing their content is secure.
Since beta testing has not yet been made available to the industry, initial feedback has been sparse.
In an article for PC World, columnist Tony Bradley noted that Box is not trying to become the next generation of MS Word. “I spoke with Chris Yeh, senior VP of Platform and Product for Box, and he assured me that the alliance with Google will continue, and that Box Notes is not intended to usurp Google Docs,” Bradley wrote.
CNET called it a “consumer friendly collaboration” and added that: “Box Notes reflects enterprise software’s shift away from complicated software.”
All told, it’s much too early to make a fair assessment of the impact Box Notes will have in the content management arena, but Ephox will keep you posted as we hope to get into the beta test… and perhaps the eventual rollout.
If you’re interested in pioneering the beta rollout, you can register at www.box.com/notes.
Will you be registering for the beta rollout? How much do you use Google Docs? Are you looking for a new tool?